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BEST PRACTICE:
Best practice transfer
Leadership
Coaching and Mentoring
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Competency Frameworks
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The coaching and mentoring
activities in any organization can enhance morale, motivation
and productivity, and reduce staff turnover as employees feel valued
and engaged in both small and large organizational changes. They
add value to an organization by focusing the human performance
elements of the implementation of change initiatives by helping staff
recognize the validity of the change, and accepting and adapting to
the change in a manner consistent with their
personal values and goals. Coaching and
mentoring programs are generally well-received by employees as coaching
and mentoring strikes a balance between realizing organizational
initiatives, goals and objectives and achieving the
personal development needs of individual employees. It is a
collaborative two-way relationship, with both the organization and the employee
gaining significant benefits.
Coaches and mentors can be internal
or external. Any organization with a leadership-focused culture
already has internal coaches and mentors as it's managers are
conducting coaching through "work-with" efforts, and
coaching and mentoring through "one-on-one" activities.
External coaching and mentoring consultants are increasing available
through professional coaching agencies. Their deep scale knowledge
of coaching and mentoring techniques is not only valuable for
overload situations, but also where the scope of management is
transitioning into a leadership-focused organizational culture, and
coaching and mentoring skills need to be trained and embedded
seamlessly into the changing organization.
Executive Coaching and Mentoring
The
most obvious differences between executive coaching and mentoring
and business coaching and mentoring are that the target roles for
the activity are at board or executive management levels, and the
coaching and mentoring activities tend to be focused on improvement
of scope capabilities rather than improvement of the already
existent scale capabilities that qualified the incumbent for his or
her position. Executive coaches and mentors therefore also differ
from business coaches and mentors as they most often have scale
qualification (often professional) within a singular deficient
executive scope capability.
Business Coaching and Mentoring
With business coaching and mentoring, the activities are most
often focused on specific scale capability improvements, with the
exception being the talent pipeline where scope is an intrinsic
component of a company's development, retention and succession
strategy. That is not to say that business coaching and mentoring in
scope is not critical to all managers, as any change that occurs
always results in a change of scope, but that the majority of effort
is directed to the core function-specific performances that drive
today's business. Learning and Development
initiatives, Organizational Development, mergers and acquisitions
are examples of changes of scope that require business coaching and
mentoring, but in essence the activity is normally directed at
adapting and integrating scale expertise into the new scope
criteria.
Performance
Coaching and mentoring
Many
coaching clients will seek coaching or mentoring for performance
enhancement rather than the rectification of a performance issue.
Coaching & mentoring have been shown to be highly successful
intervention in these cases. When an organisation is paying premium
rates for development services, performance is usually the key
pay-back they are looking for. Even if an executive or manager
receives support in balancing work and home life, it will be with
the aim of increasing their effectiveness and productivity at work
and not for more altruistic reasons. Performance coaching derives
its theoretical underpinnings and models from business and sports
psychology as well as general management approaches.
Skills
coaching & mentoring
Skills
coaching has some commonalities with one-to-one training. Skills
coaches & mentors combine a holistic approach to personal
development with the ability to focus on the core skills an employee
needs to perform in their role. Skills coaches & mentors should
be highly experienced and competent in performing the skills they
teach. Job roles are changing at an ever increasing rate.
Traditional training programmes are often too inflexible or generic
to deal with these fast moving requirements. In these instances
one-to-one skills coaching allows a flexible, adaptive
‘just-in-time’ approach to skills development. It is also
possible to apply skills coaching in ‘live’ environments rather
than taking people away from the job into a ‘classroom’ where it
is less easy to simulate the job environment. Skills coaching
programmes are tailored specifically to the individual, their
knowledge, experience, maturity and ambitions and is generally
focused on achieving a number of objectives for both the individual
and the company. These objectives often include the individual being
able to perform specific, well-defined tasks whilst taking in to
account the personal and career development needs of the individual.
One-to-one skills training is not the same as the ‘sitting next to
Nelly’ approach to ‘on the job training’. What differentiates
it is that like any good personal or professional development
intervention it is based on an assessment of need in relation to the
job-role, delivered in a structured (but highly flexible) manner,
and generates measurable learning and performance outcomes. This
form of skills training is likely to focus purely on the skills
required to perform the job function even though it may adopt a
facilitative coaching approach instead of a 'telling' or directive
style.
Differences
between Coaching and Mentoring
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Job
related - Helps an employee to do their job better
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Personal
growth related - Helps an employee to develop as an individual
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Structured
in nature and meetings are scheduled on a regular basis
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Informal
in nature and meetings take place when advice, guidance or support is needed.
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Immediate focus - Targeted to improve performance in
a current role
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Future focus - Targeted to grow skills for a future role
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Commonalities
between Coaching and Mentoring
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Although many people try to differentiate coaching and mentoring by directive and non-directive interaction components, performance
interventions are often situation dependent and both activities require
(non-directive) questions and (directive) experiential answers.
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Both activities focus on performance and therefore include both
organizational and individual goals.
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Both activities require quantitative performance measurement to target
goals and facilitate objective feedback.
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Both activities are conducted on a one-to-one basis.
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The mentoring and coaching activities become the support structure for
the learning environment, but the vehicle for learning leadership still
remains situational and experiential. Both mentoring and coaching are best
practice transfer activities. Mentoring transfers strategic best practice
experience, and coaching transfers specific tactical and situational best
practice options.
The obvious problems with mentoring and coaching relate to scope and
scale. As leadership and talent performances exist across the whole of a company,
there is a large scope of positions to which a learning support structure
needs to be applied. The differing specifications of these positions
engenders a similarly large scale of operation. To deal with the cost and
logistical implications of the scope and scale parameters, coaching and
mentoring activities are most commonly divided into two categories:
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External support for executive and senior management.
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Internal scheduled management intervention for subordinates, structured
around an appraisal matrix.
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External support is normally delivered in a one to one situation by
coaches operating from outside the organization and is targeted at improving
the performance of the most influential people within the organization.
There are numerous anecdotal reports of direct bottom line results from this
activity, which are credible because the coaching is performance behavior
focused, but more work is required to innovate a truly quantitative cause
and effect analysis to determine a factual return on investment measurement.
Suffice to say that performance coaching will always have a qualitative
positive effect on an organization, despite the fact that a quantitative
evaluation structure has yet to be designed.
Internal support does not suffer from the same quantitative shortcomings,
and has an established procedural methodology in the forms of "Work
With" and "One on One activities." As the coaching and
mentoring efforts are targeting performance, a value for performance
increase (or lack of) can be determined from existing corporate reporting
systems. (Did the monthly sales increase? Has absenteeism decreased? Has
the safety record improved? etc.) Other qualitative value-adds of
this internal support process also occur in the form of talent and best practice identification
and the facilitation of succession planning. As the difficulty and cost
in recruiting for leadership vacancies is inversely proportional to its
position in an organization hierarchy, the identification of front-line
performance leaders for succession can also have a substantial quantifiable
corporate impact.
The problem with attempting to provide this internal support is the
labor-intensive nature of leadership and performance development. There
simply is not enough time in the day for a manager to effectively coach
every subordinate on a one-to-one basis when they need it, and, in an
increasingly global operating framework, where they need it. This is the
essential flaw in the strategy of regular structured coaching activities.
What is needed is the ability to target specific timely interventions only
when needed, and that requires a fundamental strategic change in the
delivery of coaching activities. To free up the time for targeted
interventions, some of the coaching activities need to be performed using
Distance Learning. The Best Practice Transfer Ltd.
training course
authoring and deployment software
was designed specifically to facilitate
this distance learning capability using situational simulation.
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